Recent statistics from Statistics Explained show that packaging waste figures across the EU have started to creep back up, especially paper and cardboard which came in at a staggering 41% of all packaging waste generated in 2014. With the marketing opportunities created by packaging your goods to send to end users, is this a waste of time if such large amounts of packaging are then being thrown away rather than kept, reused or recycled?
Christmas is always a time to try and kick back, relax, and have a break before the new year starts, but with the extra time spent at home does come the added chore of extra cooking and cleaning, especially during Christmas Day, Boxing Day and New Year’s Day – these are the 3 top days for people to cook big meals and buffets over the festive period and the top 3 days where it’s more than important than ever to keep on top of your food, prep and home hygiene!
Look around on the shelves at your nearest perfume store & you'll see that we've all become a bit sentimental with our fragrance options. None of the perfumes in the predicted top 10 for Christmas best sellers are brand new fragrances. So have our noses 'grown old', are our new retail scents 'out of touch' or are the clientele just wanting a touch of nostalgia back in their lives amidst all the advancements in modern life?
As Halloween is upon us, here at Vectair we thought we'd share some ghoulish hygiene horror stories of some horror habits. WARNING: those who are squeamish, prepare for some ghastly tales and studies. No tricks, no treats, these are habits that actually happen! So when those noisy kids try and scare you with their homemade skeleton outfit or a monsters mask, you'll be prepared to give them a fright with hygiene horror stories...
We like to think here at Vectair that we’re innovative and sit on the cutting edge of technology, so we’ve taken it a step further this month and put our minds to what different types of hygiene products may look like in 100 years….who knows what the future holds!
It’s important not to mislead customers with false advertising – common sense tells you that if something isn’t bought as described, there’s going to be problems. Brand reputation is crucially important yet so easily tarnished, so creating and upholding strict guidelines is extremely important with any type of marketing or PR you produce and syndicate!
We've been looking at other cultures and countries this week at Vectair and our focus led us to Brazil which has an abundance of vibrant, colourful plant life. With so many fragrant flowers, like freesias, begonias, magnolias and, not forgetting, the national flowers the Corsage Orchid and the 'Ipe-amarelo' it’s a wonder why anyone would want to spend long periods of time inside!
Here in our UK HQ we have been seeing unprecedented temperatures as the country is in the middle of the hottest, and longest, heatwave we’ve seen in the last 20 years! With roads in danger of melting and the MET office issuing an Amber heatwave warning, we now definitely know that Summer has arrived with a bit of a bang!
Choosing the scent of your range of products depending on the culture of your customers can make your business more successful. Opinions about the sense of smell do not only depend on biological and psychological senses, they are also greatly influenced by our social and cultural experiences. As a result of the various differences in them, scent preferences are highly varied in eastern and western cultures.
Vectair Systems Ltd
The Trident Centre
Armstrong Road, Basingstoke
Hampshire RG24 8NU
Tel: +44 (0) 1256 319500
Vectair Systems Inc.
2095 Spicer Cove
Covington Way Distribution Center
Tel: 901 373 7818
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